Consumer Insight & Happiness Consultant

Consumer Insight & Happiness ConsultantConsumer Insight & Happiness ConsultantConsumer Insight & Happiness Consultant

Consumer Insight & Happiness Consultant

Consumer Insight & Happiness ConsultantConsumer Insight & Happiness ConsultantConsumer Insight & Happiness Consultant

Bob Hurling

Boosting your business impact

Boosting your business impactBoosting your business impactBoosting your business impact

Insights that increase sales

Cultivating workplace wellbeing

Contact

Book now available !

Playful Rebellion is a fictional guide to the real world of consumer insight, where good intentions get tangled in process, and meetings drift into absurdity. 


Drawing on decades of experience, I use dry humour and sharp observation to tell stories that are funny, familiar, and sometimes uncomfortably true. 


It’s part satire, part handbook, and all about how to do better work by staying curious and quietly breaking the rules.


Click on the Amazon link below or the book cover to see a preview 


https://mybook.to/PlayfulRebellion


My Blog

Services, background & Approach:

Services

Strategic consultant leveraging consumer and positive psychology to enhance product experiences, drive innovation, and promote well-being for sustainable growth


Focused consultations

Workplace seminars

Project enhancement

Change programmes

Background

35 years with Unilever

ex-Global Insight Director

PhD Consumer Psychology

MSc Occupational Psychology

Visiting Professor

Positive Psychology Coach

Agile Projects

Publications

Approach

Advice based on a deep understanding of innovation blockers and enhancers

Serious about bringing productive fun to the workplace


Fees vary depending on engagement.

Get in touch to find out how we can best work together

(contact button at top)

Bob’s LinkedIn Profile

PDF Summaries on selected topics

Symbolically Simple Packaging (pdf)Download
Eat to the Beat Summary (pdf)Download
Education and Happiness (pdf)Download
Personality & Teamwork (pdf)Download
Social media is OK (pdf)Download
Hot under the collar summary (pdf)Download
Rationality vs Intelligence (pdf)Download
Stack it high (pdf)Download
Future Me (pdf)Download
Mega Analysis Positive Psychology (pdf)Download
Tai Chi and Sleep (pdf)Download
Good & Bad Neuro (pdf)Download
Fasting Review (pdf)Download
Will Power (pdf)Download
Sustainability Scepticism (pdf)Download

MORE PDF Summaries on selected topics

Score more goals (pdf)Download
A Religious Paradox (pdf)Download
Smartphone Bans (pdf)Download
LLM Consumer Segmentation (pdf)Download
Consideration Sets (pdf)Download
Yes but what did you lead (pdf)Download
Blind Tests are Silly (pdf)Download
Lucky success (pdf)Download
Holidays and Happiness (pdf)Download
The Pursuit of Happiness (pdf)Download
Educational Experimental Errors (pdf)Download
Born Fast (pdf)Download
Repeat repeat repeat (pdf)Download
Mirror mirror on the wall (pdf)Download
Born Smart (pdf)Download

MORE PDF Summaries on selected topics

Guilty Feelings (pdf)Download
Accepting Brain (pdf)Download
Digital Wine (pdf)Download
Woke Anti Or (pdf)Download
Brain Reward Echo (pdf)Download
Transformational Leadership (pdf)Download
Anonymous Feedback (pdf)Download
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Bob Hurling Consumer Insight & Happiness Consultant

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